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Viya, 36, is known for her ability to sell "anything" via livestreaming on the Taobao Live platform. Last year, she sold a rocket launch service for 40 million yuan ($6.27 million).
China ’s “queen of livestreaming” Huang Wei, better known as Viya, has been fined 1.34 billion yuan ($210.16m or £159m) for tax evasion. The 36-year-old influencer was penalised for failing to...
The newspaper Time Placed her on the list of the 100 most influential people of 2021, influencer Huang Wei was a real star in China. Known under the pseudonym Viya, she was one of the emblematic figures of home shopping 2.0 and had nearly 110 million subscribers. She was nicknamed the “queen of e-commerce and live streaming». A meteoric rise
Viya, 36, is known for her ability to sell "anything" via livestreaming on the Taobao Live platform. Last year, she sold a rocket launch service for 40 million yuan. In a recent online shopping...
The Chinese government said Monday that Huang Wei — top seller on Alibaba with the username Viya, also known as the “queen of livestreaming” — was a tax “evader” failing to disclose her income...
fined Viya, a top live-streamer, $210 million, and accused her of concealing personal income and making false declarations in 2019 and 2020. Last month, authorities also Last month, authorities also
Viya entered the fledgling real-estate-livestream industry last Wednesday, offering her fans property deeds for as little as 521RMB (around 74USD). The house in question was a 24,000RMB per square meter apartment complex in the eastern Chinese city of Hangzhou.
Viya, a former singer from Anhui province whose real name is Huang Wei, is among the most prominent influencers to be called out. Hangzhou tax authorities, relying on big data tools to analyze...
Chinese e-commerce is projected to be $1 trillion dollars in 2020, up from $862 billion in 2019. In 2020 over 700 million Chinese are expected to shop online vs. 600 million in 2018. According to ...
Viya and Kardashian’s livestream chat was viewed by over 13 million people. A reported 15,000 bottles of Kardashian’s KKW perfume sold out in a matter of minutes. The event was part of Tmall’s new global influencer ecosystem. The programme is bringing together around 2,000 global influencers to sell imported goods in China.