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Xiaohongshu is a lifestyle platform that inspires people to discover and connect with a range of diverse lifestyles, where over 200 million users every month share their life experiences....
Xiaohongshu (Chinese: 小红书; pinyin: xiǎohóngshū) is a social media and e-commerce platform. It has been described as "China's answer to Instagram". As of 2019, Xiaohongshu had over 300 million registered users and the number of monthly active users is over 85 million.
Often compared to Instagram or Pinterest, Xiaohongshu (or RED in English) helps users discover and buy luxury, fashion and beauty products. It can also be an essential tool for building community around a brand in China, writes Mark Bellamy from Aiken Digital.
Xiaohongshu is popular with China's Gen Z for its blend of influencers and shopping. The app claims 200 million users, mostly in China. Insider reported that Xiaohongshu is hiring to expand ...
Established in 2013 and valued at more than $3 billion, Xiaohongshu, also known as Little Red Book or simply RED, is one of China’s newest and fastest-growing social media platforms. It differs ...
With over 300 million users on Xiaohongshu, or Little Red Book in English, it is one of the fastest-growing advanced social commerce apps on the market. Little Red Book offers significant...