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DoubleClick Inc. was an American advertisement company that developed and provided Internet ad serving services from 1995 until its acquisition by Google in March 2008. DoubleClick offered technology products and services that were sold primarily to advertising agencies and mass media, serving businesses like Microsoft, General Motors, Coca ...
DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM...
What is Doubleclick? Doubleclick is a business owned by Google that makes it money from online advertisers and publishers. This is done by: Ad-serving Online publishers use Doubleclick to...
DoubleClick Bid Manager is now Display & Video 360, a product that brings together planning, creative, buying, and measurement features into a single tool. DoubleClick Search is now named...
Google Ad Manager is an ad exchange platform introduced by Google on June 27, 2018. [1] It combines the features of two former services from Google's DoubleClick subsidiary, DoubleClick for Publishers ( DFP; formerly known as DART for Publishers) and DoubleClick Ad Exchange ( AdX ).
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Google Marketing Platform brings together your advertising and analytics to help you make quality customer connections, surface deeper insights, and drive better marketing results. Talk to Sales A...
DoubleClick Digital Marketing (DDM) is an integrated ad-technology platform that enables agencies and advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM integrates world-class solutions to help buyers run holistic campaigns across multiple channels.
Just a month after Google announced the DoubleClick deal, Microsoft agreed to pay about twice as much — more than $6 billion — to acquire aQuantive, another digital ad company. From right, in ...
Wednesday, June 27th, 2018 – 12:04 am. Google is kicking many of its product names and acronyms to the curb – including the 22-year-old DoubleClick brand. Google is rebranding its products into three groups: Google Marketing Platform for enterprises, Google Ads for small and medium-sized businesses and Google Ad Manager for large publishers.