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  2. Feds vs. Google: What DOJ's Antitrust Lawsuit Means for ...

    www.cnet.com/tech/feds-vs-google-what-dojs...

    Google is fighting the suit, saying the Justice Department's demands would slow innovation and raise advertising fees, thereby harming small businesses. The effect of the lawsuit is to "pick ...

  3. How Google’s long period of online dominance could end

    www.cnn.com/2023/01/26/tech/google-antitrust

    An ad sales machine under pressure. All this has taken place against the backdrop of what seems to be an extended, multi-year decline in Google’s online advertising marketshare. Google’s ...

  4. DoubleClick was the initial centerpiece of Google’s then-burgeoning digital ad empire, and the FTC agreed at the time to let the deal through without conditions. The deal gave Google the ability ...

  5. Three Ways To Optimize OOH Advertising For A More Efficient ...

    www.forbes.com/sites/forbestechcouncil/2023/01/...

    Consumers spend more than 70% of their awake time away from home, but OOH advertising accounts for only 5% of the average marketing budget of American companies. In the past few years, businesses ...

  6. U.S. lawsuit against Google could benefit Apple and others

    kfgo.com/2023/01/26/u-s-lawsuit-against-google...

    By Sheila Dang and Diane Bartz. (Reuters) – A landmark lawsuit by the U.S. Justice Department against Alphabet’s Google over its dominance of advertising technology could help rivals and websites that sell ad space, but leaves an uncertain future for the advertisers themselves, experts told Reuters. The Justice Department’s complaint ...

  7. The Justice Department accuses Google of an advertising monopoly. Facebook. Twitter. Flipboard. Email. January 26, 20235:05 AM ET. Heard on Morning Edition. Audio will be available later today ...

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