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  2. John Sculley - Wikipedia

    en.wikipedia.org/wiki/John_Sculley

    John Sculley III (born April 6, 1939) is an American businessman, entrepreneur and investor in high-tech startups. Sculley was vice-president (1970–1977) and president of PepsiCo (1977–1983), until he became chief executive officer (CEO) of Apple Inc. on April 8, 1983, a position he held

  3. What ex Apple, Pepsi CEO John Sculley learned from ... - CNBC

    www.cnbc.com/2018/05/29/what-ex-apple-pepsi-ceo...

    On April 11, 1983, Sculley joined Apple as the CEO. And from 1983 to 1993, he was the CEO. In that time, Apple went from having revenues of $569 million to $8.3 billion, Sculley tells CNBC Make It.

  4. 25 years ago, Apple's board of directors pushed out CEO John ...

    appleinsider.com/articles/18/06/18/25-years-ago...

    John Sculley came to Apple in order to apply his "Pepsi Challenge"-era marketing wizardry to the computer business, while also giving the company some experience and veteran expertise.

  5. Today in Apple history: John Sculley bids Apple a $10 million ...

    www.cultofmac.com/507263/apple-history-john...

    October 15, 1993:John Sculley, the CEO responsible for forcing Steve Jobs out of Apple, is forced to leave the company himself. Following a terrible quarter, in which the company posted a 97% drop...

  6. Looking back at John Sculley's rise as Apple's CEO, and fall ...

    appleinsider.com/articles/18/10/15/looking-back...

    After some 18 months of Jobs pressing him, John Sculley joined Apple. He did it to change the world and gave up his $500,000 Pepsi salary for a mere $1 million at Apple — plus $1 million in a ...

  7. John Sculley spills the beans on firing Steve Jobs - CNET

    www.cnet.com/tech/tech-industry/john-sculley...

    John Sculley spills the beans on firing Steve Jobs The former Apple CEO, who fired Jobs in 1985, gave his most illuminating explanation ever of the move at a Forbes conference in Bali last week.

  8. John Sculley Tells The Real Story of Steve Jobs' 'Firing'

    www.forbes.com/sites/davidcoursey/2012/01/13/...

    Sculley said he was brought to Apple in 1983 to keep the Apple II, introduced in 1977, alive long enough to support development and marketing of the Mac.